BY CHRISTINA WONG OF FRUIT + FLOWER CO. | Images by Christina Wong
The Doggfather, rap legend, and culinary cannabis icon Snoop Dogg just dropped a brand new shareable, savory cannabis-infused chip in partnership with TSUMo Snacks—Uncle Snoop’s Snazzle Os, “packed with fierce flavor” and described as “ring-shaped taste bombs shepherding the cannabis snack experience toward bright new horizons, one crunch at a time.”
We had to get our hands on a bag to try these unique THC-infused edibles and find out if the juice in this celebrity weed is worth the squeeze. Made in close collaboration with innovative savory snack company TSUMo Snacks, Snazzle Os are a reimagination of Snoop Dogg’s favorite crunchy munchies snack in two zesty flavors: classic Onion and Spicy Onion.
The first-of-its-kind savory edible designed for sharing, Snazzle Os are exclusively available at MedMen’s California locations starting October 6.
To taste test the 100mg THC bags of crispy rings, we gathered a few canna-foodies and tastemakers for a baked brunch in Los Angeles to give their honest, unfiltered opinions. Joining us are Jordan Rock of Get Rock’d Media, Roger Sterling the Ganja Guru, and Wendy Zeng, Chopped 420 cannabis chef champion.
Alongside bags of Snazzle Os, we got baked from a pumpkin bong, noshed on an Everything Bagel Cream Cheese Board with swirls of plain whipped and hot pink beet cream cheese, thin-sliced red onions, Persian cucumbers, sprinkled with everything bagel seasoning and dill.
*Tears open the bag*
JORDAN ROCK: Tastes like Funyuns.
ROGER STERLING: Totally! Like a baked Funyun.
WENDY ZENG: But a healthier version that doesn’t have the processed taste and feeling. Mmm, they’re super crunchy.
CHRISTINA WONG: Ooh, they’re gluten-free. Made with sorghum—a cereal grain that’s also a sustainable crop—and the yellow color is from natural turmeric seasoning.
JORDAN ROCK: I could definitely eat this whole bag in one sitting.
ROGER STERLING: I like the regular onion flavor best.
WENDY ZHENG: I like the spicy onion!
CHRISTINA WONG: Of course you like the spicy ones, you like spicy everything! Wouldn’t these be good crushed up on top of a bowl of chili with sharp cheddar cheese?
Ever the culinary artist, Chef Wendy whipped together the perfect Snazzle Snack with everything bagel, lox, cream cheese, two spicy Snazzle Os, two onion Snazzle Os, garnished with a handful of crushed TSUMo Chili Limon corn chips.
ROGER STERLING: Salt bae that shit, Wendy!
CHRISTINA WONG: *reading the back of the bag* “Tasty snacks to make you smizzle.”
ROGER STERLING: That’s what they should’ve called it. Smizzle Os! Snacks that make you smile.
Our panelists gave a unanimous two very enthusiastic thumbs up for Uncle Snoop’s Snazzle Os.
"I could definitely eat this whole bag in one sitting." - Jordan Rock on Uncle Snoop's Snazzle Os
“There are plenty of sweet edibles out there, so when I created this product I wanted to put the Dogg Twist on it, which is why I’m bringing the savory THC-infused crispy onion-flavored rings to my home state of California,” said Snoop Dogg in a press release announcement.
After last year's Hall of Flowers, I predicted that "savory cannabis" would be all the rage in 2022. With partners like Snoop Dogg and an ever-growing array of savory snacking options like cheddar cheese puffs, nacho cheese corn chips, cool ranch tortilla chips, and fiery hot crunchers TSUMo Snacks has blown up 800% since its launch last year at Hall of Flowers Santa Rosa.
“Teaming up with the iconic Snoop Dogg for this snack collab was something my team and I have been dreaming about,” said TSUMo Snacks co-founder and CEO Caroline Yeh. “Snoop aligns perfectly with TSUMo Snacks’ values, as he has always been authentic to his true self. And we know our fans love Snoop too!”
Fans will have a chance to win limited-edition merch via TSUMo Snacks’ Instagram @tsumosnacks: a TSUMo Snacks x Uncle Snoop tracksuit, gold chain, socks, and more. A custom purple and gold vegan leather snack throne fit for a king or queen, signed by Snoop Dogg will be auctioned to benefit Snoop’s Special Stars charity, the special needs division of the Snoop Youth Football League. The throne is valued at $3000 and up for auction via RallyUp from September 30 through November 4, 2022.
Christina Wong is a culinary cannabis writer, educator, recipe developer, content creator, baked baker, and baking show host who’s earned accolades for her imaginative and delectable creations, including a contest-winning pie that KCRW’s Evan Kleiman called “f*&%ing delicious." She’s the Founder & CEO of Fruit + Flower Co., a creative media company that brings together cannabis and food in intriguing and sometimes unexpected ways. Her work has been featured in High Times, Cherry Bombe, CannaCurious, and Kitchen Toke Magazine.